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Friday, May 21, 2010

Stuck in the middle: part 2. And a shout-out to Pini Ace Hardware.

Maybe it’s just me, but the flipside to the big box stores is sometimes the independent lumber yard/construction/hardware store. The ones who cater primarily to professionals and contractors. Granted, the guys who work at these places are far more knowledgeable than the ones at McHomecenter, but they seem to expect their customers to have the same level of knowledge.

I recently walked into a local lumber yard on a Saturday not properly dressed, i.e., wearing shorts and sandals. Immediately, I was assumed to be a woodworking hack (well, maybe I am a bit) and not really worth their time. Two guys were working behind the counter —no check-out lanes here — assisting a couple of guys who were obviously contractors and probably frequent customers. That’s cool, I understand the importance of regular, repeat business. But why shun occasional customers who don’t spend a lot?

After wrapping up the big purchase from the guy ahead of me, the guy behind the counter turned to me and asked what I wanted. I needed one sheet of half-inch plywood. Heavy sigh. Before I even had a chance to describe what type of plywood he snaped out, “we have all kinds of plywood, do you know what you want?” Like, duh…no…the pretty kind?

He then pointed to the enormous menu board overhead and told me, “that’s what we carry”.

Okay, so I admit it: I don’t remember all the letter grade designations for plywood. It’s just not something I have room for in my brain. A, B, D, X, etc. Yeah, yeah, yeah…whatever. Naturally, the menu board listed all the plywood in code. So I said, “Well, half-inch plywood…the kind that is smooth, maybe an oak veneer. Do you carry something like that?”

The guy literally huffed at me. “Yeah, I told you we have all kinds, didn’t I?”

“Okay, well that’s what I want.”

“How many sheets? Do you have a way to load it?”

Yeah right. I drove in my Prius.

The conversation went back and forth like this for a while. I have a feeling the guy was trying to toy with me since I didn’t have on steel toed boots and the rest of the contractors’ “uniform”. Like, “I’m gonna ride this weekend weenie and tell the boys about it later.”

Never mind the fact that I have worked with wood for years and pretty much know what I’m talking about, these kind of stores can be intimidating to the uninitiated. I just gotta remember to always go there looking like I am a member of the club. It’s like walking into a Ferrari dealership dressed in rags.

There is redemption!

All of this has a happy ending. It’s Pini Ace Hardware store here in Novato, California. Pini’s has been a staple in Novato for nearly 100 years. This store knows how to do things right. Everyone shops there: from professional builders to housewives, and they are all treated with respect and attention. Pini’s is an old-style hardware store where you can buy housewares, garden supplies, a complete kitchen, or a single screw. The guys who work the floor (and there are a lot of them) are incredibly knowledgeable about everything they carry. Additionally, each guy specializes in something: there’s a plumbing expert, an electrical expert, a hardware expert and so on. If one guy doesn’t have an answer to a question, he calls the right guy on his headset and gets the answer immediately.

When you walk into Pini’s, the floor staff is everywhere and always asking if you need help. You never have to find someone. And the strange thing? They actually have the answers and get to know you by name. Most of these old guys have worked there for years. You get to know them.

I once needed to replace my kitchen faucet. To get to the washer that holds it into the sink requires a special tool …some sort of escutcheon wrench thingy. What? I need to buy a tool that I’ll probably use twice in my life? No, Pini’s lets you borrow tools. No, not rent: borrow! Sign your name and you are good to go. Keep it as long as you like. Let’s see a BigBox do that!

I have had hardware questions, electrical questions, plumbing questions, and always get answers, no matter how arcane. Often times they actually dissuade me from buying stuff because I can do it a better way cheaper. One time, the plumbing guy spent 20 minutes to actually teach me how to sweat and solder copper pipes. I followed his instructions and it worked out great.

When I was building my clipboard box, I struggled with how I would make the clip mechanism. They didn’t have specialized spring hinges, but Rob — he knows everything about everything — had the idea to modify one of those paper clamps…you know the metal kind that swings open to hold a stack of paper. He went into the office and just gave me some from his desk. I didn’t end up using that system, but what kind of store gives you stuff? Pretty damn cool.

And this is why Pini’s has been around so long. They treat everyone like a guest and are sincerely helpful. They don’t ignore you and they don’t talk down to you. Pini Hardware became an Ace Hardware franchise a long time ago, but retained its independence. And I have noticed this at other Ace outlets. Yeah, their prices might be a bit higher on some items, but it’s worth it. So here’s to Ace Hardware! They get it.

19 comments:

  1. I too discovered an Ace Hardware like that in my area. Its really difficult to find anyone these days who actually cares about you as a customer.These guts in this store have stuff for they're stuff and they know where every thing is and what it does. that to me is amazing in it's self. I'm going to make a note of the place you mentioned and I'm going to check it out the next time I head south. Thanks for saying it like it is....

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  2. Hi Steve, great blog post. We have the same problem over here in the UK - although I suspect its even worse here. I have had a number of of issues in getting wood through one of these trade places. They seem to view 'hobbyists' as a nuisance, so much so, most places won't allow hobbyists to select their own boards, and often the prices are jacked right up - probably to dissuade us from going there.

    Obtaining anything other than sheet goods or construction lumber is always a pain in the rear-end for us brits unless you happen to live near one of the rare places that actively encourages hobbyists purchases.

    Keep up the great work Steve, I'm loving your blog! And not at all jealous of your location (cue a layer of sarcasm an inch thick) :-)

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  3. The Ace Hardware by me has fasteners that the big box doesn't. Plus, they'll happily order you stuff they don't stock without looking at you like you are a pain in their neck.
    They are a little more, but the place usually isn't too crowded and the guys there do their best to help you out.
    I just hope they can hang in there with not two, but three big boxes within a couple miles of this place.

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  4. Steve, I too have dell victim to the ridicule and pampas attitude of the Home Decrap big chain stores. I actually had to cut a piece of chain chain myself because there was no one around to help and when I got to the check out, I was told I had to go back, get "the code" and wait in line again! I let them keep it!

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  5. The old Ace and American Hardware stores were the staples of small town America for many years. I have two big box stores about a mile and a half from my house and the old "Ace" about a quarter of a mile. I only go to the big box for wood as the hardware store doesn't carry it. Recently, I asked the assistant manager at the "Big H" (at least his name tag said "assistant manager") how he could afford to hire so many people to ignore me.....
    Anyway, great blog. Lets keep the local little guy in our community, and buy from him whenever we can.

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  6. @dr. Roc, Eric, and Mac: There seems to be a growing happy sentiment toward Ace franchises. People like service, dammit! I think the key to Ace is that they are all independently owned and operated. I literally have never walked into an Ace retailer that wasn't like my local Pini's store.

    @Colin: Amazing. Things are the same across the pond, eh? You know, taking pot-shots at Home Depot is easy, but I really get frustrated with the "We're-professionals-who-the-hell-do-you-think-you are" stores.

    Jealous of my location? Hmmm...well let's just say I live in the weirdest place in America. I just sit back and watch the madness happen. Hey, I just heard that today is Harvey Milk day in California: didn't you know? And I am going green. And becoming vegan. (And that's 2 inch thick sarcasm.)

    @Cosmo: Years ago, I couldn't find help at HD, but managed to wrangle one of those wheeled ladders over to what I needed. Yeah, I got reprimanded by some kid, but I got what I wanted in record time!

    Dudes: Let's hear it for the old-time American (and English, Colin!) hardware store. The store where its employees are professionals!

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  7. Ace does rock! Another good one is Hardware Hank. Not sure if they are nation wide or not, but if you run across one check it out.

    Like Eric said, Ace and the type will often have the little fasteners or various other "doo-dads" that the big guys don't.

    And yet, I still find myself going to the big-box more often...I must...kick...the habit!

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  8. I found a little lumber yard here thats a 2 man show they sell everything at a discount you can buy 4x8 sheets of Oak plywood for 25.00 dollars.They're $50'bucks or better at h.d. or L.... they will come and stand there and talk to you about you're next project and make suggestions about the wood he thinks would look best no pressure and NO ATTITUDE I really like going there. If any one would like the name of this place e-mail me and I'll give ot to you .....dr.rock29@hotmail'com

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  9. I've actually arrived at pretty much the same conclusion... like their motto says, Ace is the helpful place! There's a small store near where I live, and the service I've received there is unparalleled. The second I walk in the door, I get a friendly "what can I help you with", plus I'm always pizazzed by their huge selection of fasteners and tidbits. I needed a chuck key for my drill press, and the lady helping me told me about another guy who literally brought in his drill press and tried every key till he found one that fits. Service like that is definitely worth a couple of extra pennies on the dollar!

    The Andersons is another favorite of mine, but it's a regional chain here in Ohio. The upside is they carry literally every power tool known to man, including jointers and dust collection systems, plus their wood selection is pretty decent. Best part is, the missus can go grocery shopping on one side of the store while I ogle drum sanders on the other.

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  10. I forgot to mention that I just ran across this handy link the other day. It led me to another great woodworking shop in town (Woodcraft) which is everything a woodworker can dream of, from exotic woods to classes to a complete selection of woodworking tools, with friendly helpful service to boot.

    Just enter your zip and this site will locate nearby lumberyards:

    http://www.woodfinder.com/

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  11. @OSU_Matthew: Great suggestion. Woodcraft is awesome!

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  12. Specifically because of this post, I went by my local Ace Hardware... and stumbled upon a 12HP, 5 gallon shop vac on sale 40% off. SCORE!!!

    Thanks for indirectly saving me a bunch of money... that I then spent on clamps. Whoops! :D

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  13. totally got that backwards. 5HP, 12 gallon. Whoooops! Would be kinda funny if it was the other way around LOL.

    Mike

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  14. Hahahaha "...a member of the club. It’s like walking into a Ferrari dealership dressed in rags..." brilliant, i'm still laughing.
    Keep up the good work, thanks.

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  15. Ace is and is not the Place...
    here in the East bay we have several.
    Lafayette's Ace is gang Busters as is the Ace in Pleasant Hill and Concord.
    Forget the Ace in Walnut Creek
    Bad attitude and poor service.
    Ace is a chain and service varies.

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  16. Great post Steve. I am an automotive hobbyist that loves woodworking. I find the same apathy at large chain auto parts stores. I would rather spend a few extra bucks to help out a small local business or even a big store that treats me like a human and not just a profit. I shop the small-remember-my-name stores (whether auto or hardware) as often as I can.

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  17. Auto parts stores scare me. I don't know much about cars, but those greasy guys always seem to be put out by my questions. And is it just me, or does it always seem like their side of the counter is always about a food higher than mine?

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  18. I worked in a small auto parts store through high-school and college... I hope I never made a customer feel that way!!! And it did seem like we would hire freakishly tall guys. Maybe that's why I'm on the other side of the counter now; I'm too short to be a parts guy! Steve, I think you've inspired me to actually start updating my blog... My first (and only) entry was in January of 2011. Thank you!

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  19. I agree with everything you were saying. I have been a flooring installer for over 20 years in Twin Falls, Idaho. And I remember how Home Depot acted just like what you were saying. It was hard to get service with them. They unfortunately put our local lumber place out of business. Where I could just pull into the yard to get the lumber I needed. have it cut if need be, and be out before you knew it. With Home Depot it would take literally 2 hours just to get the lumber and have it cut. Not talking about another half hour in the checkout line. Now that I live in Silver City, New Mexico I use our local Ace Hardware. They are as you say they are. I have bought my first table saw with them. If I have questions they try to do what they can to help.

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